Pre-Seed
Early companies with a compelling insight, strong founder-market fit and a credible path to proving the business.
INVESTING
We selectively back companies where we believe in the founder, the opportunity and our ability to contribute more than money.
OUR APPROACH
We have spent much of our careers building companies ourselves. That experience influences how we evaluate risk, what we consider traction and the kind of partnership we want after an investment is made.
We are not looking to occupy space on a capitalization table. When the fit is right, we want to be a useful resource to founders without becoming another layer of bureaucracy.
AN OPERATOR’S PERSPECTIVE
Our perspective is shaped by experience in the founder and CEO seat: raising money, building teams, changing course and making decisions with incomplete information.
That experience helps us understand a founder’s responsibility. We invest where capital, experience and relationships can be useful without becoming another layer of management.
STAGE
Stage is a guideline, not a rigid box. We evaluate the quality of the opportunity first.
Early companies with a compelling insight, strong founder-market fit and a credible path to proving the business.
Companies beginning to demonstrate product-market fit, customer adoption or another meaningful validation.
Businesses with growing evidence of repeatability preparing for the next stage of scale.
Established businesses where capital, relationships or operating experience can accelerate the next phase.
PARTICIPATION
We may lead, participate alongside other investors, co-invest, syndicate or make follow-on investments, depending on the specific opportunity.
Participation is determined case by case.
INVESTMENT CRITERIA
Integrity, adaptability and speed of learning.
Room for a meaningful business to emerge.
Evidence of a real problem being solved.
A credible path to repeatable revenue and sustainable margins.
A practical way to acquire customers.
An advantage in product, data, brand, cost or relationships.
Clear expectations, incentives and governance.
THE PROCESS
Tell us what you are building and raising.
We assess the company, market, team and stage.
If there may be a fit, we schedule a conversation.
We look more closely at the business and opportunity.
We communicate our decision directly.
If we invest, we agree on how to be useful.
Our primary focus is pre-seed, seed and seed+, with select growth opportunities when there is a strong fit.
No. We have particular experience in technology, SaaS, education, workforce, digital marketing and data, but remain open to exceptional opportunities elsewhere.
We may lead, participate, co-invest or syndicate depending on the opportunity.
No. Governance involvement depends on the company, stage and structure.
Yes, when the founder, market and early evidence support a compelling thesis.
Timing varies. We aim to communicate clearly and avoid unnecessary process.
THE NEXT CONVERSATION
Introduce your company and the opportunity.